The annual Hong Kong Sports Stars Awards is held by the Sports Federation & Olympic Committee of Hong Kong, China with the following aims:

• To encourage Hong Kong athletes and teams to strive for excellence
• To provide role models and inspiration for Hong Kong young people, thus help to promote sports development in Hong Kong
• To encourage the community’s involvement in sports to further promote the sport culture in Hong Kong

As sports and social celebrities as well as elite athletes are well-dressed for the prize presentation ceremony, it has always been recognized as an “Oscar Sports Event” of Hong Kong.